INTERNET TECHNOLOGY, MARKETING, AND SECURITY Dr George Reeley BUS 508 Contemporary Business engagement # 4 Introduction: In todays spherical economy, in order to gain customers and provide relevant information, approximately firms rely on the earnings as their promotional implement. Firms and quite an a littles use their wind vane orders to communicate with their customers. This has been an rough-and-ready tool despite the risks involved. Besides utilize their own electronic network sets, most firms as well depend on social networking sites like Face-book, Twitter, My-space, etc. to lodge connected with their customers. There is no doubt about the event that many firms have to hand out with security breaches despite all the efforts and technical tools those firms are using to prevent internet dupery due to technological advancement. In this paper, I have selected Sony as a major plenty that markets and sells through its net site. Here, I result descri be the potfuls web site in four (4) areas. I will begin by looking into its product information, foregather information, customization of products for customers, and customer information at buy. I will merely describe the corporations internet marketing strategies and competitive advantages its web site provides.

I will also dismember the corporations seclusion and security policy and its repartee to security breach. Finally, I will recommend and provide precept for two (2) methods or tools the corporation could use to ensure greater security for its customers. Products Information: Sony slew has tried t o develop its web site to attract customers ! to purchase its products. The firm also provides racy information on its web site about confused products and has also included the enumerate of different categories of products that the company offers. For instance, in the Product Information page, the items are segmented according to interests so that if someone enters the web site for the purpose of playing games online, he or she would enter the game...If you wish to get a all-inclusive essay, order it on our website:
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